Meet Toyin

Your fertility advocate

Guidance, support & tailored solutions
for your unique path to parenthood

As the founder of ProFertility, I’m on a mission to transform how we talk about and approach fertility. With over 14 years in the industry, I’m here to empower you with the knowledge and support you need to take charge of your fertility journey. 

My Story:
personal experience to advocacy

As a child, I envisioned a future with a fulfilling career in science and a family of my own. After graduating with a degree in Biomedical Science, I was drawn to the corporate world and decided to pursue a business career in London.

Turning Point: A Personal Loss

Early in my career, I experienced a miscarriage. This event led me to grapple with many questions: “Why did this happen? Was it my fault? What could I have done differently?”  This experience sparked my curiosity about fertility and ultimately reshaped my professional path.

 

A Commitment to Advancing Fertility Care

For the past 14 years, I have dedicated myself to advancing fertility care. I established the UK’s first independent egg and sperm banks and collaborated with leading fertility clinics. Throughout this journey, I witnessed the remarkable resilience of individuals and couples striving to create families. Yet, I also uncovered a troubling truth: many people lack essential knowledge about their reproductive health.

Redefining Family Planning

Family planning is often viewed narrowly—as merely a way to prevent pregnancy. This perspective fosters misconceptions, leading many to overlook the importance of understanding their fertility health. Those planning to become parents often remain unaware of critical issues like age-related fertility decline. Moreover, many donors who have used hormonal birth control for extended periods lack insight into their natural menstrual cycles and potential health implications.

Breaking the Silence

Conversations about fertility often happen behind closed doors, leaving individuals feeling isolated. Women with debilitating reproductive issues frequently receive quick fixes, such as being prescribed the pill, rather than comprehensive care. Men are often sidelined in these discussions, reinforcing the outdated belief that fertility is solely a women’s issue. Additionally, culturally diverse communities are often underserved by traditional fertility services, resulting in missed opportunities for preventive care.

A Holistic Approach to Fertility: Care for Everyone

At Profertility, we celebrate the humanity behind each story. Every consultation is an opportunity to connect, listen, and offer guidance. We aim to empower individuals and couples, helping them navigate the path to parenthood with knowledge and support. We prioritise comprehensive care for women while actively including men in the conversation. By offering products like at-home sperm tests, we emphasize that sperm health is equally important and that men play a vital role in the fertility journey.

Equitable Access to Care

Utilising technology, we ensure that everyone—regardless of their background—can connect with specialists from the comfort of their homes, fostering equal access to fertility care. Profertility is more than just a clinic; it is a community of hope, education, and compassion. Together, we can transform the narrative around fertility, providing the answers and support that many have long sought. It’s time to embrace a proactive understanding of reproductive health as a crucial part of family planning.

A Testament to Possibility

Today, I am grateful for my six-year-old daughter. My journey through loss and learning has shaped my purpose, motivating me to help others on their paths to parenthood.

Connect with Toyin: Book a 1:1 Consultation Today

Explore our services on our website, but if you’re looking for a personal connection, I’m here to help you directly. Supporting individuals like you is the most rewarding part of my work at ProFertility.

Navigating Your Fertility Journey Together

I’m here to support you on your unique fertility journey, no matter where you are in the process:

Exploring Your Options or Just Curious?

Starting to think about your reproductive health? I’ll provide essential information and actionable steps to help you take control.

Planning for Parenthood?

Ready to move forward? I’ll help you create a personalised roadmap with the insights and resources you need.

Facing Challenges?

Having difficulty conceiving? I’m here to guide you through the next steps, identify barriers, and offer compassionate support.

Seeking Clarity on Healthcare Result?

Confused by lab results or medical advice from your healthcare provider? I’ll break it down into clear language and outline practical next steps tailored to your situation.

Navigating Fertility Treatments?

Unsure where to start? I’ll help map out the treatment process and connect you with our ecosystem of specialists, ensuring coordinated care and ongoing support.

Proactive Health Enthusiast?

If you value regular fertility check-ups, I’m your partner in creating a wellness plan that prioritizes your reproductive health.

Toyin Lawal's Expertise

Contact Toyin Lawal

Fertility facts: Did you know?

Infertility rates

18%

Around 18% of the adult population struggles to conceive. We strive to change this with proactive care.

Early detection

50%

Up to 50% of infertility cases could be prevented or corrected with earlier detection of underlying issues.

Miscarriage rates

25%

1 in 4 pregnancies face miscarriages. We provide support & interventions to reduce risk.

Lifestyle influence

30%

Around 30% of infertility is linked to modifiable lifestyle. We prioritise lifestyle changes as a fundamental component of our approach to enhance fertility and promote reproductive health.

Male factor infertility

40%

Men matter in fertility, accounting for 40% of all infertility cases. We provide at-home sperm tests and personalised male-specific solutions ensuring men are actively involved in fertility discussions.

Order Your At-Home Fertility Test
gain valuable Insights today

  • ProStarter For Women
    £99

    At-home fertility hormone test

    Get a better understanding of your fertility health with our ProStarter at-home fertility MOT test.  This test analyses the three common fertility health biomarkers: Anti-Mullerian hormone (AMH), Thyroid-stimulating hormone (TSH), and 2 pituitary hormones (Free T3, Free T4).

    • 3 Biomarkers Tested
    • Discreet Packaging
    • Free Delivery
    • Receive Your Kit Within 48hrs
  • ProAdvance For Women
    £149

    Advanced at-home fertility hormone test

    Get a better understanding of your fertility health with our Advanced at-home fertility MOT test.  This test analyses 10 fertility health biomarkers: AMH, Free T3 & Free T4, TSH, Oestradiol, Luteinising hormone ( LH), FSH, Testosterone, SHBG, and Prolactin.

    • 10 Biomarkers Tested
    • Discreet Packaging
    • Free Delivery
    • Receive Your Kit Within 48Hrs
  • ProComplete For Women
    £350

    Complete Fertility Wellness Package: Advanced Biomarkers + Expert Consultations

    Supercharge your fertility journey with our Comprehensive Reproductive Health Package! Includes analyses of  all 10 fertility health biomarkers in our Advanced kit PLUS includes a 15-minute introductory session with a Holistic Wellbeing Specialist, and a 30-minute discussion with our Hormone Health Specialist (Endocrinologist).

    • 10 Biomarkers Tested
    • Discreet Packaging
    • Free delivery
    • Receive your kit within 48hrs
    • PLUS 2x Consultations with Specialists
  • ProStarter For Men
    £99

    In-Clinic Quality At-Home Sperm Test

    Assess your fertility health easily with our ProStarter men’s sperm quality test. Provide a sample at home, send it back, and our scientists will analyse key parameters like volume, count, concentration, motility, morphology, pH, and visual appearance to help you understand your sperm health.

    • 8 Sperm Parameters Tested
    • Free Delivery
    • Discreet Packaging
    • Receive your kit in 48hrs
  • ProAdvance For Men
    £149

    Advanced In-Clinic Quality At-Home Sperm Test

    Elevate your confidence with our ProAdvance Men’s Fertility Check—an advanced at-home test for a thorough analysis of key parameters. Simply provide a sample, send it back, and our scientists will analyse 16 crucial indicators of men’s fertility health.

    • 16 Sperm Parameters Tested
    • Receive a VIDEO of your sperm sample
    • Discreet Packaging
    • Free Delivery
    • Receive Your Kit Within 48Hrs
  • ProComplete For Men
    £350

    Complete Fertility Health Package: Advanced Sperm Analysis + Expert Consultations

    Supercharge your fertility journey with our Comprehensive Male Reproductive Health Package! Includes all 16 parameters analysed in our Advance kit  PLUS includes a 15-minute introductory session with a Holistic Wellbeing Specialist, and a 30-minute discussion with our Clinical Embryologist.

    • 16 Sperm Parameters Tested
    • Receive a VIDEO of your sperm sample
    • Discreet Packaging
    • Free Delivery
    • Receive Your Kit Within 48Hrs
    • PLUS 2x Consultations with Specialists

Speak to a specialist

Explore our team of specialists, ready to support you on your fertility journey with diverse expertise tailored to your unique needs. Get personalised guidance and care without the need for a GP referral..

The smart approach works

CUSTOMER TESTIMONIALS

Michelle & Greg

“After struggling to conceive for a year, my husband and I decided to seek help. We came across ProFertility’s comprehensive fertility assessment. The process was straightforward, and the team of experts was incredibly supportive throughout. They provided some recommendations based on our results, and within a few months, we were overjoyed to find out we were expecting! ProFertility made our dream of becoming parents a reality, and we can’t thank them enough.”